PRIVACY POLICY

We respect your privacy and we are committed to
protecting your personal Information as that term is defined in the Act
(“Information”). We comply with the principles of the Act and aim to maintain
consistently high levels of best working practice in our information processing
and usage.

This Privacy Policy (“Policy”) is intended to
inform you how we collect, use and disclose your personal data. This Policy is
intended to assist you in making informed decisions about your Information when
using our website or the services provided by us or our group companies.

By using our website and services you consent to
our collection and use of your Information as described in this Policy. Your
continued use of the website or services after this Policy has been amended
shall be deemed to be your continued acceptance of the terms and conditions of
this Policy, as amended.

In addition to this Policy, each service offered by
us or our group companies may have additional privacy provisions that are specific
to the particular service. These other disclosures are made adjacent to the
particular service at the time your Information is collected.

2 WHAT INFORMATION DO WE COLLECT?

All your Information will be held and used in
accordance with the Act where applicable. If you want to know what Information
we collect and hold about you, please write to us at david@patriam.uk. When
you visit and use our website or request our services you may provide us with
or we may collect your Information such as your postal address, email address
and other personal information. You may provide or we may collect this
Information in a number of ways:

2.1 INFORMATION YOU VOLUNTARILY PROVIDE TO US

We collect and maintain Information that you
voluntarily submit to us during your use of our website or services. For
example:

When you register on
our website or for a service, you may provide us with certain Information
including your name, email address and contact numbers

If you sign up to
receive a newsletter or a magazine, you may provide us with contact
information (e.g., email, telephone and/or or physical address)

You may provide us with
Information in the course of email, customer support interactions and
surveys.

You can choose not to provide us with certain
Information, but this may stop you from gaining access to a service or limit
the features that you can use on our websites.

2.2 INFORMATION WE COLLECT THROUGH YOUR USE OF OUR WEBSITE

As you use our website, Information may also be
passively collected by us through our use of cookies, pixels, and other
technologies. This Information allows us to deliver more helpful information,
services, and advertisements.

2.3 INFORMATION WE RECEIVE FROM THIRD PARTIES

We may also combine online and/or offline
information received from third parties (including other members of our group
of companies) with your Information. The third party information is used for a
variety of purposes including to verify other Information about you (e.g.,
verify your mailing address to send you requested products or services) and to
enhance the content and advertising we provide to you.

3 HOW WE USE YOUR INFORMATION

We will use your Information in the ways described
below and as described at the time that the Information is collected.

3.1 TO PROVIDE THE SERVICES

In general, we use your Information as necessary or
appropriate for our business purposes including to:

Administer your account
where you have opened an account with us

Register you and
provide you access to the website or services requested by you

Respond to inquiries or
requests that you direct to us

Fulfil your requests
for products or services

Send communications and
administrative emails about the website or our services

Personalise and better
tailor the features, performance and support of the website and our
services for your use; analyse, benchmark and conduct research on user
data and user interactions with the website and our services

Other purposes related
to any of the above

3.2 MARKETING

Where you have provided us with the appropriate
consents, or where the Act entitles us to do so, we may send you marketing
materials about other products or services offered by us, and/or products or
services offered by our group companies. In addition, where you have provided
us with the appropriate consents, we may also pass your Information to one or
more of our group companies or other selected third parties for marketing
purposes. However, be assured that we understand the irritations of unsolicited
communications and we are fully committed to ensuring the rights and
obligations set out in the Act and the Privacy and Electronic Communications
Regulations 2003, updated 2004 and 2011 are respected.

After you have exercised your right to object or
reject the use of cookies, you may still see advertisements, on our websites.
If you change your computer, change your browser or delete certain cookies, you
will need to renew your preferences.

4 DISCLOSURE OF INFORMATION TO THIRD PARTIES

We may share your Information with third parties as
specifically approved by you or under the circumstances described below.

4.1 DISCLOSURE FOR LEGAL REASONS

We may disclose your Information if we are under a
duty to disclose or share your Information to comply with any legal obligation
or in order to enforce or apply or fulfil our terms and conditions and other
agreements or protect the rights, property, or safety of our customers, our
group companies or others. This includes exchanging information with other
companies and organisations for fraud protection and credit risk reduction.

We use a number of third party organisations to
help provide a professional service to our customers (i.e. website designers
etc..). These organisations act as data processors and are strictly controlled
in how they may/may not use your Information and we remain responsible for the
protection of your Information.

4.2 CHANGES TO OUR COMPANY

In the event we go through a business transition
such as a merger, acquisition by another company, or sale of all or a portion
of our assets, your information may be among the assets transferred. You
acknowledge that such transfers may occur and are permitted by this Policy.

5 UPDATING AND CONTROL OF YOUR INFORMATION

There are a number of ways in which you can control
the collection, use, and sharing of your Information and update your
information and preferences.

5.1 OPTING-OUT ON RECEIPT OF MARKETING COMMUNICATIONS

When you receive marketing communications from us
you will have the opportunity to “opt-out” by following the unsubscribe
instructions provided in the marketing e-mail or newsletter.

5.2 CONTACTING US

If your information has changed or if you no longer
wish to receive marketing communications from us then please contact us to
update your information.

Please note that:

Even if you delete Information,
we may retain your Information in conformance with our data retention
policy; and

We are not responsible
for updating or removing your Information contained in the lists or
databases of third parties who have been provided with Information as permitted
by this Policy.

6 THIRD PARTY LINKS AND SERVICES

Please remember that when you use a link to go from
our website to another website or you request a service from a third party, our
Policy no longer applies. Your browsing and interaction on any other website or
your dealings with any other third party service provider, is subject to that
website’s or third party service provider’s own rules and policies. We do not
monitor, control, or endorse the information collection or privacy practices of
any third parties. This Policy applies solely to information collected by us
through our website or services and does not apply to these third party
websites and third party service providers.

7 WHERE WE STORE YOUR INFORMATION

The Information that we collect from you may be
transferred to, stored and processed at a destination outside the European
Economic Area. Your Information may also be processed by staff operating
outside the EEA who work for us or for one of our suppliers, for instance, for
customer service purposes. By submitting Information to us, you agree to this
transfer, storing or processing. We will take all steps reasonably necessary,
including the use of the Model Contractual Arrangements as approved by the EU,
or other contractual means to ensure that your Information is treated securely
and in accordance with this Policy and the Act.

8 SECURE INFORMATION

We follow appropriate security procedures in the
storage and disclosure of your Information so as to prevent unauthorised access
by third parties. We also require those parties to whom we transfer personal
information to comply with the same. However, unfortunately, the transmission
of information via the Internet is not completely secure. So, we cannot ensure
the security of your Information transmitted by you to us via the internet. Any
such transmission is at your own risk and you acknowledge and agree that we
shall not be responsible for any unauthorised use, distribution, damage or
destruction of your Information, except to the extent we are required to accept
such responsibility by the Act. Once we have received your Information we will
use security procedures and features to prevent unauthorised access to it.

9 SOCIAL MEDIA

We do not control how your personal information is
collected, stored or used by such third party sites or to whom it is disclosed.
You should review the privacy policies and settings on any social networking
site that you subscribe to so that you understand the information they may be
sharing. If you do not want your networking sites to share information about
you, you must contact that site and determine whether it gives you the
opportunity to opt-out of sharing such information. We are not responsible for
how these third party sites may use information collected from or about you.

COOKIES

When you visit our website, we use cookies, which
are small pieces of information that allow us to maintain your connection to
our website. This website may use cookies for detecting what kind of device you
have in order to present content in the best way, for a language switch and/or
for other purposes. These cookies do not collect or store any personally
identifiable information. You can refuse the use of cookies (refer below for
further information).

GOOGLE ANALYTICS

This website uses Google Analytics, a web analytics
service provided by Google, Inc. (‘Google’). Google Analytics uses cookies
(text files placed on your computer) to help the website operators analyse how
users use the site. The information generated by the cookie about your use of
the website (including your IP address) will be transmitted to and stored by
Google on servers in the United States. Google will use this information for
the purpose of evaluating your use of the website, compiling reports on website
activity for website operators and providing other services relating to website
activity and internet usage. Google may also transfer this information to third
parties where required to do so by law, or where such third parties process the
information on Google’s behalf. Google will not associate your IP address with
any other data held by Google. By using this website, you consent to the
processing of data about you by Google in the manner and for the purposes set
out above.

HOW TO REFUSE THE USE OF COOKIES

You may refuse the use of cookies by selecting the
appropriate settings in your browser. However, if you do this you may lose some
useful functionality such as personalisation and ‘keep me signed in’ and
‘remember me’ features.

For more information or
enquiries about our Privacy Policy, contact david@patriam.uk